12 Best Deepfake Apps for Realistic Face Swaps

What is a Deepfake?

A deepfake is a type of synthetic media where artificial intelligence (AI), specifically deep learning algorithms, are used to manipulate or generate visual and audio content that closely resembles real people, making it appear authentic.

Deepfake technology allows users to create convincing AI-generated images and videos that mimic the look, sound, and mannerisms of real people.

Some apps work by swapping the subject’s face with existing media. ‍

But there's a better alternative: The best deepfake apps can create new images and video avatars from scratch. 

Experts estimate that over 500,000 deepfake videos and voice recordings were distributed on social media by the end of 2023.

The low barrier to entry has allowed deepfakes to explode in popularity. They’re now being used to create social media memes, satire, and brand endorsements, helping enterprises boost the reach of marketing campaigns and reduce costs. They're even helping with brand reputation issues.

They don't come without some danger. Dr. Jeff Lu, a leader in AI and AKOOL's founder, recently appeared on the DesignRush podcast to talk about the good and bad sides of AI and deepfake forgeries.

When face swap tools are used ethically and with individual autonomy in mind, they are powerful tools with great promise. 

Major Hollywood studios are also beginning to embrace this AI-driven technology to reduce costs and boost creativity. For example, Harrison Ford and Walt Disney Pictures recently used deepfake AI in Indiana Jones and the Dial of Destiny.

The studio used AI to de-age Harrison Ford by 40 years, allowing him to play a younger version of himself. VFX supervisor Robert Weaver told IndieWire that “being able to refer back to the previous films visually, being able to meld those two together, that got us where we needed to be.'' This technology also allowed the studio to feature a younger Indiana Jones without confusing the audience by using another actor.

Most Popular Deepfake Apps & Tools

Let’s take a look at the top deepfake tools available today.

Face Swapper

Icon8’s Face Swapper is a user-friendly app that creates hyper-realistic photos in seconds. Users prize the simple layout and intuitive menu. However, the app is extremely limited in functionality and can only swap faces into still images. The lack of customization and video deepfake options means that commercial users must find a more robust alternative to build realistic marketing campaigns.

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However, one area where Face Swapper shines is data privacy. The company is committed to data privacy and deletes all uploaded photos within 6 hours.

DeepSwap

DeepSwap is a robust, comprehensive deepfake platform that allows users to create realistic photos, videos, and GIFs. This is why Deepswap is used by over 150 million users across the globe. The tool has numerous customization options, including the ability to swap faces in real-time videos and swap multiple faces in a single picture. However, users remark that the platform does have a learning curve and is not a simple plug-and-play tool.

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Finally, while the company claims to remove generated deepfakes from the server seven days after generation, DeepSwap does keep uploaded photos and videos to improve its AI models. 

DeepFaceLab

DeepFaceLab is a great tool for expert users looking for a powerful face swapping tool with limitless customization. The platform also offers strong data privacy protections, and its open-source nature means that anybody can check its code for malicious properties. 

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The biggest drawback is its steep learning curve. Users remark that it takes significant time to become adept with the platform. In addition, DeepFaceLab is only available for Windows computers, which is a huge drawback given the widespread popularity of Apple devices in the marketing world.

MyHeritage

MyHeritage’s Deep Nostalgia is one of the world's most popular deep fake platforms, with over 111 million animations generated by users so far. The company specializes in bringing family photos to life.

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While MyHeritage’s face swap app is fun to play with and offers users a realistic view of the past, the platform’s capabilities are limited and only allow the animation of a single picture into a short video. The tool is incredibly easy for first-time users, but it offers little customization, and users must animate each face separately in a single picture. 

Zao

Zao is a popular deepfake app that gained significant attention for its ability to create realistic face swaps with remarkable ease. Zao allows users to upload a photo of their face and seamlessly superimpose it onto celebrities or characters in movie scenes and videos.

Avatarify

Avatarify is a deepfake software that allows users to transform themselves into animated avatars or mimic famous faces during live video calls or streaming. Utilizing AI and machine learning, Avatarify maps a user’s facial movements in real-time, creating highly realistic expressions on the chosen avatar, whether it’s a celebrity, character, or custom image.

Deep Art

Deep Art is an AI-powered software that transforms photos and videos into stunning, stylized artworks inspired by famous artists and painting techniques. Using neural networks, Deep Art analyzes the style of iconic artworks and applies it to users’ images, creating visually striking results that resemble paintings or digital art.

Reface

Reface is an AI-powered face swap app that allows users to swap their faces with celebrities, characters, or other individuals in short videos, GIFs, and memes. Known for its accuracy and ease of use, Reface quickly gained popularity for creating entertaining and highly realistic deepfake-like content. The app uses advanced machine learning algorithms to map users' facial features and seamlessly blend them into pre-existing footage, resulting in fun, shareable content.

Lensa AI

Lensa AI is a popular photo editing app that leverages artificial intelligence to enhance selfies and portraits with advanced retouching and artistic effects. Its standout feature, the “Magic Avatars,” allows users to transform their images into stunning digital art by applying various AI-generated styles, creating visually unique and personalized portraits.

DeepFaceLab

DeepFaceLab is a leading open-source software tool designed for creating deepfakes, enabling users to swap faces in videos with remarkable precision. It utilizes advanced machine learning techniques, specifically deep learning models, to train on images of the target faces, allowing for realistic and high-quality face swaps.

Face Magic

Face Magic is a user-friendly app that allows users to create fun and engaging face swaps in videos and photos using advanced AI technology. With a simple interface, Face Magic lets users replace their faces with those of celebrities, characters, or custom images in just a few taps. The app offers a variety of templates and effects, enabling users to create entertaining content quickly and easily.

FacePlay

FacePlay is an innovative AI-driven app that allows users to create captivating face swaps and animated videos by seamlessly merging their faces with those of celebrities, characters, or custom avatars. The app is designed for easy use, enabling users to produce engaging content quickly, whether for social media, personal entertainment, or creative projects. FacePlay leverages advanced machine learning algorithms to ensure realistic and smooth transitions, resulting in high-quality outputs.

Before and After: Our Deepfake App in Action

The video below will show AKOOL in action. Check out the "before and after" comparisons.

AKOOL’s Face Swap Tool: The Premier Deepfake Apps

AKOOL’s Generative AI platform is the best deepfake app available today. The company’s innovative face swapping application is incredibly easy to use, allowing novice users and experienced graphic designers to create photorealistic deepfakes in minutes. This gentle learning curve, combined with AKOOL’s limitless customization options, makes the platform ideal for personal and commercial use.

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Major companies are already turning to AKOOLs platform to create eye-popping, effective marketing campaigns for new products. Adam Baskin, Director of Innovation at Toolofna, says, “AKOOL’s generative AI has breathed new life into our clients’ branding efforts. AKOOL's technology was 1000x better than anything else we tested in the market.” 

These benefits are why over 500,000 users and 8,000 companies use AKOOL to create the next generation of immersive marketing campaigns. 

AKOOL offers tremendous value for the price, allowing commercial users to build large-scale marketing campaigns at low cost. AKOOL is also firmly committed to data privacy and provides robust protections to ensure your pictures and data are never leaked. Finally, the company is committed to stopping malicious use of Generative AI and works hard to prevent criminals from using the platform to commit fraud and cause harm--making it an ideal choice for enterprises that prioritize the ethical use of AI. 

These numerous advantages are why AKOOL is the premier deepfake app on the market and is rapidly becoming a leader in the face swap industry.

Is It Legal To Make A 'Face Swap' Video Using Deepfake Apps?

No, it’s not illegal to create deepfake videos as long as you are not using them to mislead people. Anything made using a deepfake app like or deepfake AI like AKOOL should be marked as something created using a deepfake AI app. That said, if you’re using someone else’s photos to make a deepfake, make sure you have permission to use their photos, or you could be facing legal issues.

Benefits of Using Deepfakes

Despite some concerns, deepfakes can offer a few positives across industries. In entertainment, they enhance film production by creating special effects or "de-aging" actors. For marketing, deepfakes personalize ads and engage customers with realistic avatars. They also play a role in education and training by simulating real-life scenarios for improved learning. AI-powered deepfakes are used for language translation, syncing lip movements with translated audio for more localized content. Additionally, content creators benefit from the technology’s ability to quickly produce customizable media. When applied ethically, deepfakes provide valuable tools for innovation and streamlined content creation.

How to Tell if Deepfake is Fake?

To spot a deepfake, look for signs like unnatural facial movements, awkward or infrequent blinking, and inconsistent expressions. Inaccurate lighting or shadows and blurry areas, especially around the face, can also indicate manipulation. Pay attention to lip-sync issues where the mouth doesn’t match speech, and check for unnatural reflections in the eyes or overly smooth skin textures. Additionally, audio mismatches, such as voices that don’t align with lip movements, can be a clear giveaway. These visual and audio inconsistencies are key indicators of a fake video created using deepfake technology.

Understanding AI Deepfake Apps And How They Work

Deepfakes are generated through the application of machine learning algorithms, particularly artificial neural networks. The process generally follows these key steps:

1. Data Collection - The initial step involves gathering high-quality images and videos of the individuals whose faces are to be swapped. This data must cover a broad range of facial expressions and poses to ensure a successful deepfake.
2. Face Detection - Next, computer vision techniques are employed to detect and isolate faces in the collected images and videos. Accurate face detection is critical for the subsequent steps.
3. Face Alignment - The detected faces are then aligned so that they share a similar pose and orientation. Proper alignment is crucial for achieving a realistic deepfake, as it ensures that the machine learning algorithms can accurately analyze and replicate facial features and expressions.
4. Face Encoding - After alignment, the facial features and expressions are encoded into a mathematical representation. This encoding is essential for training the machine learning algorithms.
5. Training the Algorithm - The encoded data is used to train the machine learning algorithms. This training process typically requires a large dataset and can take several hours or days to complete, depending on the complexity.
6. Generating the Deepfake - Finally, the trained algorithms are applied to swap faces in the video, using the encoded facial data to manipulate the video and produce a realistic deepfake.

Defining the Face-Swap Technology

While numerous face-swapping tools are available today, only a handful claim the title “Best Deepfake App.” In this guide, we explore which qualities are most important:

Realism: Does it produce high-quality, photorealistic images and avatars that look like legitimate images or videos? 

Ease of Use: Can a beginner use this app without detailed training or a background in generative AI? 

Customization: Do users have the ability to customize the output according to their goals? Is the app limited to images, or can users create deepfake videos and original content?

Security: How does the app handle user security and data privacy? The best AI deepfake apps are serious about protecting user data and clearly articulate their ethical approach.

Why AKOOL is the Best AI Deepfake App on the Market

While several excellent face swap tools are available today, AKOOL’s Generative AI platform is the best deepfake app on the market. This platform is perfect for individuals exploring and having fun with this new technology by creating memes, photos, and short videos. 

AKOOL is also the preferred option for commercial use, allowing companies to build innovative marketing campaigns that boost sales while simultaneously reducing advertising costs. Major companies like Microsoft, Apple, and Amazon rely on this tool because of its ease of use, endless customization options, strong data privacy standards, ultra-realistic images, and its commitment to responsible use of AI.

Visit AKOOL's "Contact Sales" link at the top of this article to learn more about this innovative platform and to explore the capabilities of AKOOL’s face swap technology.